Client : Playtex
Brand: Playtex
Agency: Edelman
Produced by Cowboy Bear Ninja.
Role: PRODUCER & LINE PRODUCER
__________
Called "Quite possibly the funniest tampon commercial ever made" by AdAge, the spot featuring D’Arcy Carden makes fun of the Xtra ingredients which definitely shouldn’t be in your tampons! Playtex® Simply Gentle Glide™ is a BPA free tampon that's free from colors and dyes, so you can keep it simple.
__________
AWARDS:
Winner in HEALTH & FITNESS, COMEDY VIDEO at the Shorty Awards
Gold Distinction in HUMOR at the Shorty Awards
__________
PRESS:
Playtex’s latest tampon Ad is SNL-worthy
AdAge
In a seriously entertaining ad from Playtex, starring The Good Place actress D’Arcy Carden, you’ll get a full rundown on all the perks of using an Xtra tampon.
“I loved the fact that we’re kind of taking a swing at all those tampon commercials that we’ve seen over the years with the women in the white lacy PJs, and the workout clothes.”
“It was a joyous shoot and everyone was feelin' the comedy. We had a blast!"
An unabashedly hilarious spoof that calls out how excessive the Femcare industry has become.
We can’t stop laughing.
Xtra: The New Tampon from Playtex starring D'Arcy Carden
Brand: Playtex
Agency: Edelman
Produced by Cowboy Bear Ninja.
Exec: Rufus Lusk
Director: Matt Semel
DP: Miguel Drake-McLaughlin
Production Designer: Corey Tatarczuk
Role: Producer / Line Producer
__________
Called "Quite possibly the funniest tampon commercial ever made" by AdAge, the spot featuring D’Arcy Carden makes fun of the Xtra ingredients which definitely shouldn’t be in your tampons! Playtex® Simply Gentle Glide™ is a BPA free tampon that's free from colors and dyes, so you can keep it simple.
__________
AWARDS
Winner in HEALTH & FITNESS, COMEDY VIDEO at the Shorty Awards
Gold Distinction in HUMOR at the Shorty Awards
__________
PRESS
Playtex’s latest tampon Ad is SNL-worthy
AdAge
In a seriously entertaining ad from Playtex, starring The Good Place actress D’Arcy Carden, you’ll get a full rundown on all the perks of using an Xtra tampon.
AdWeek
“I loved the fact that we’re kind of taking a swing at all those tampon commercials that we’ve seen over the years with the women in the white lacy PJs, and the workout clothes.”
People Magazine
“It was a joyous shoot and everyone was feelin' the comedy. We had a blast!"
Aol
An unabashedly hilarious spoof that calls out how excessive the Femcare industry has become.
Glam
We can’t stop laughing.
RealSimple